It is no secret that social media is all the rage these days. Pretty much every company now has at least a Facebook page, if not a Twitter account as well. Many employee’s are taking to LinkedIn to network and companies are using it to recruit. Some companies even have a presence on other social networks such as YouTube, Pinterest, FourSquare and Google+.
That being said, it is amazing how many college senior’s and recent graduates in the communications field take such a half-hearted approach to their social media presence.
Do you need to be present on every social network known to mankind? No.
On a side note: The more social networks you are familiar with, the more valuable you are to a potential employer.
But you do need to make the most of your presence on the social networks you do choose to join. Here are a few “must-do’s” to make the most of your social media presence:
What other “must-do’s” would you add to this list?