Posts Tagged ‘branding’


It is no secret that social media is all the rage these days. Pretty much every company now has at least a Facebook page, if not a Twitter account as well. Many employee’s are taking to LinkedIn to network and companies are using it to recruit. Some companies even have a presence on other social networks such as YouTube, Pinterest, FourSquare and Google+.

That being said, it is amazing how many college senior’s and recent graduates in the communications field take such a half-hearted approach to their social media presence. (more…)

Nothing says "Of course I am paying attention," like drawing Pac-Man eating your Skittles. In class. Then taking a picture of it. In class.


As an upper-level college student, it can be overwhelming trying to figure out where to start networking. There are so many unknowns related to it and that fear of not being taken seriously by real professionals in the real world can make networking sound like torture.

However, there is one networking opportunity that most students ignore. It is the easiest place to start and can produce real opportunities if you treat the opportunity right.

So what is the one networking opportunity that most students ignore? (more…)

At some point while you were in college you had a thought similar to this:

“Business cards? I am a student. Why would I have business cards?”

I remember thinking the same thing not too long ago.

I would go to networking events and receive business cards from the people who I met, but then that awkward moment came when I thought “Well crap. I don’t have anything to give back to them. Now they think that I am just another unprepared college student that they just wasted a perfectly good business card on.” (more…)